Car Tourism by Waldemar Cudny

Author:Waldemar Cudny
Language: eng
Format: epub
Publisher: Springer International Publishing, Cham

Another facility which visitors may use at the Audi Forum is the market and customer area (Fig. 3.26), where they can get acquainted with the financial or insurance products offered by Audi. There are also some conference rooms and an exhibition of the current models of Audi cars. The Audi Forum is the venue of various events, such as conferences, business events and numerous cultural and entertainment events, as well as events connected with the automotive industry. For instance, it is a place where jazz concerts or vintage car conventions are held (e.g. Donau Classic). According to the data provided by the Audi Forum, the events organized there in 2011 were attended by 69,769 people, while, over the period of 2000–2011, by the total of 445,727 visitors (Cudny and Horňák 2016).

Fig. 3.26The market and customer area at the Audi Forum Ingolstadt (Source: author’s photo 2013)

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